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7 Tips For Real Estate Agents To Optimize Their Brand

by Kamni Gupta | Aug 10, 2020 | Branding, Marketing

One of the industries that often struggles with Social/Digital Media is Real Estate. Too many are agent are blasting their social media feeds with listings after listings without connecting and taking the time to build an audience. Branding yourself and building...

The Adpocalypse 2020- Social Media Giants During a Full-Blown Pandemic

by Kamni Gupta | Aug 6, 2020 | Finance, Marketing

So Q2 2020 is over, and the major Social Media Platforms are all, without question, experiencing a surge in users being online, using social media, and social distancing. Will the tried & true model of “more users equating to more revenue” crack under the...

5 Mistakes to Avoid in Logo Design

by Kamni Gupta | Aug 3, 2020 | Branding, Marketing

Whether you’re in the middle of a logo design process, revamping your existing logo, or just starting to think about your visual identity, there are common mistakes you can learn from. 1. Your logo isn’t flexible enough Throughout your logo’s lifetime, you will...

Short- and Long-Term Planning for Your Business During COVID-19

by Kamni Gupta | Jul 27, 2020 | Business, Finance

As small businesses continue to reopen and assess the effects of COVID-19 on daily operations, consider where yours fits into this new landscape. A small business is the backbone of our economy and requires greater care. Whether you need to rethink your yearly revenue...

5 Ways To Master Your Mindset

by Kamni Gupta | Jul 20, 2020 | Self Improvement, Social Good

Your mindset is the most important factor when thinking about your business success. With a poor mindset you're less likely to climb the ladder of success. Entrepreneurship is not an easy path to choose and the challenges will shift your entire being if you let it....